It is almost impossible to scroll through social networks without coming across influencer-marketing. You will see influencers displaying their latest products, such as new makeup brands, candles or snacks. Influencers find new ways to get sponsored on their favourite platforms, from traditional…
Legacy brands are being challenged by Gen Z’s influence on commerce and culture. Hana Ben-Shabat (Founder of Gen Z Planet) joins Melissa Dixon from BigCommerce to discuss the defining characteristics of Gen Z and how brands can reach younger shoppers. Listen…
You don’t have to start a dropshipping company from scratch. Instead, you can look for a dropshipping store for sale on exchange. This is Shopify’s marketplace where you can buy and sell online stores, from ready-to-go shops to established empires to…
It is not easy to learn how to start a dropshipping company, like with all ventures. It’s an excellent first step in the world of entrepreneurship. Customers can buy your products without having to keep any inventory. There is no need to purchase…
Once upon a time, if you wanted to be a creator or an artist, you needed a wealthy patron to support and encourage your work. Creators today still need patrons to help them in many ways. The “patron” is now made…
Jovana Mullins was born in Overland Park (Kansas) by a special education teacher. Although she had always longed to work in the fashion industry and she eventually did, her parents didn’t allow her to. She says, “I felt that I always had…
Coffee is an essential part of many people’s morning routine. We brew more coffee at home when we can’t make it to the local cafe. The increased demand for online coffee retailers is a great opportunity whether you are a cafe…
T-shirts aren’t just casual wear. They’re clothing that often reflect our interests and personalities. Selling t-shirts online is a popular option for artists and entrepreneurs looking to learn how start a business. The global custom t-shirt printing market is expected to surpass $10…
While passive income is often portrayed as easy money, it’s actually hard work. This includes building an audience, optimizing paid advertisements, and providing a great experience. You can be a business owner or an aspiring one, so you don’t have to…
After graduating from art school, I was able to master color theory, brush techniques and composition but I didn’t know a thing about business. How do I market myself? What are the steps I should take to sell my artwork? What price should…