Independent retailers need to be able to access their online audience easily. It’s no longer enough to have a Facebook or Instagram page. Once you have established a presence in social media, it is time to build a following and keep it…
The Three Tenets of Personalization E-commerce is growing quickly, with nearly $123.6 billion in revenue for its fourth quarter 2016. This has led to a paradigm shift in the way retailers interact with customers and grow their business. Window signage and holiday…
5 Retail Email Marketing Tips to Collaborate Between Your In-Store and Digital Experiences You want to maximise your retail opportunities online and offline. This will ensure that your customers are happy and spend their money in your store. This is how…
7 Ways to Get Your Amazon Account Closed – and How To Prevent It In all my 10 years of selling on Amazon and consulting for other sellers, I’ve seen many instances where sellers with good intentions were shut down. Below…
Facebook is a platform that many successful ecommerce retailers have used to build their brands. Particularly, recent direct-to-consumer startup companies like Brandless and Framebridge, Allbirds, Framebridge and BarkBox have built remarkable retail brands almost entirely on social media. National Retail Federation’s…
Writing product listings online that convince even the most skeptical customers to buy is a key element of eCommerce success. Listings should highlight the benefits of your products and talk about the features to convince people to purchase. Writing listings isn’t…
Being a founder, who spent the majority of my career in financial service, I am familiar with the obstacles small business owners face when it involves banking. It doesn’t matter if you need to open a bank or send money. Many…
Empowering businesses in difficult times INOX JewelryA tool has been developed for retailers to increase their online sales. Retailers are looking for innovative ways to connect with customers as brick-and-mortar shops close across the country. INOX’s Men’s E-store Microsite Program allows partners…
Online merchants are seeing a rise in sales as consumers have relied on and indulged in ecommerce more than usual in the wake of the coronavirus pandemic. Ecommerce orders continued to rise as of April 27th, with an increase in order…
Social media is always evolving. You can post videos and interact directly with your followers via social media. This was especially true during the COVID-19 epidemic. Companies could use these online connections to continue reaching out to customers and maintain their…